Referral Factory
Build, automate, and track referral programs easily.
What is Referral Factory?
Try Referral FactoryReferral Factory is referral program software that helps you launch, promote, track, qualify, and reward referrals as an acquisition channel. It covers the full referral journey from invite to reward, including referral links and sharing surfaces, tracking and qualification, and reward rules with approvals. The platform is designed to reduce stitching between separate tools by connecting referral data to the systems you already use.
What is Referral Factory, and how does it help run a referral program?
Referral Factory helps businesses map the full referral journey from invite to reward, then launch campaigns with referral links and customer-facing invite flows. It tracks and matches referrals to outcomes, qualifies them using your chosen rules and systems, and triggers reward handling through automated or approval-ready steps.
Can I set up tracking and qualification without manually chasing handoffs?
Yes. Referral Factory shows how referrals are captured, matched to outcomes, and qualified using CRM, payment signals, API events, or manual rules—so the program can move from referral activity to “qualified for reward” without spreadsheet or queue work.
Which channels can I use to share referral invites (like emails, popups, or QR codes)?
You can fit referral sharing into common customer touchpoints such as widgets, popups, emails, QR codes, and portals. The demo walks through the invite flows and the referral pages customers use during a live campaign.
How do reward rules and approvals work?
Referral Factory supports reward rules that include reward types, approval steps, fraud checks, and the point at which rewards should be issued. This lets you keep reward timing tied to qualified outcomes rather than issuing incentives immediately.
Is Referral Factory a no-code option, or do I need to code to integrate?
You can typically build and run referral workflows using the integration layer that fits your existing stack. Where your workflow requires it, Referral Factory also offers webhooks and an API for cases that need custom logic across systems.
Is there a free trial or startup discount?
Yes. Startups and small businesses can apply for 50% off (including 50% off qualifying subscriptions), and there’s a 15-day free trial before you commit. The startup program also notes there is no stripped-down startup edition.