
Shopify
Build and grow your online store easily with this no-code platform.

What is Shopify?
Try ShopifyShopify is an enterprise commerce platform for running B2C, B2B, and retail from one place. It’s built for self-serve purchasing and modern buying experiences, with B2B capabilities designed in for wholesale operations at global scale. For teams that need it, Shopify supports extensibility and integration with the rest of your stack.
What does Shopify help you do for B2B and self-serve buying?
Shopify lets you sell to both business buyers and consumers from a single platform, with B2B selling capabilities built in. It’s designed for self-serve purchasing, including buying experiences where customers can browse, order, and manage activity through their accounts online.
Can you run DTC and B2B on the same Shopify store?
Yes. Shopify is designed so you can operate B2C and B2B together, including tailoring products and the buying experience for different buyer needs. You can use segmenting rules to adapt what buyers see and how they purchase.
How does Shopify support automation for B2B workflows?
Shopify supports workflow automation for repetitive B2B tasks using Shopify Flow, such as actions like tagging orders, sending invoices, and notifying the right team members about new requests. It also supports self-serve processes like account request workflows to bring approved buyers into the right company accounts.
What B2B buying features are available for enterprise teams?
Shopify B2B supports customized buying experiences such as company profiles with permission levels and configurable purchasing controls. It also includes options for things like catalogs and purchasing rules so different buyer types can have a more tailored wholesale experience.
Can Shopify connect to ERP and other business systems?
Shopify supports connecting to business systems through options such as out-of-the-box connectors and the Shopify APIs/iPaaS approach to keep data in sync. This helps you integrate commerce with your existing operations and tooling.
Is Shopify a no-code option for launching a B2B store?
Shopify is designed to help you set up and run B2B stores without heavy coding, using a centralized admin and customizable buying experiences. When you need additional functionality, you can extend with the app ecosystem and platform extensions instead of building everything from scratch.