
ConvertKit
Email marketing designed for creators to grow and automate easily

What is ConvertKit?
Try ConvertKitKit (formerly ConvertKit) is an email-first platform for creators to grow their audience and automate marketing. It helps you build responsive forms, capture subscribers, and set up hands-off journeys like welcome sequences and funnels. You can also use forms and automations to support launches, nurture campaigns, and digital product delivery.
What are Kit Forms, and how do they help grow my email list?
Kit Forms are email signup forms (popups, inline embeds, and more) that help turn website visitors into subscribers. They capture email addresses so you can nurture leads with follow-ups and guide people toward a purchase when they’re ready.
Are Kit forms no-code and easy to set up for non-technical users?
Yes—Kit forms are described as ready-to-go with no coding needed, and you can set them up once and run them on your site. The forms are built to work smoothly across desktop and mobile, and you can customize styling to match your brand.
What types of forms can I add to my site, like popups or inline signup?
You can use popups (including exit intent popups), inline forms, and sliding forms. You can also choose how and when the form shows, such as after a time delay, after a scroll percentage, or when a visitor shows intent to leave.
How can Kit forms deliver freebies automatically after someone signs up?
If you include free downloads with your form signups, Kit delivers those downloads automatically each time someone signs up. You only set it up once, and the delivery repeats for future signups.
Can Kit forms help me segment my audience and personalize emails?
Yes. You can create content category opt-in forms to tag and segment readers from the moment they sign up. Kit also lets you ask for information such as age, interests, or location, which you can then use to segment and personalize your email content.
Does Kit support GDPR compliance for signup forms?
Yes. Kit forms are GDPR compliant and include options like quick click consent with a checkbox, redirecting to a GDPR consent page, and adding your privacy policy link directly in the form.