AnyTrack
No-code ad tracking platform for accurate multi-channel attribution.
What is AnyTrack?
Try AnyTrackAnyTrack is a first-party reporting and attribution platform that connects Facebook, Google, and TikTok ad spend to the revenue your CRM or checkout actually booked. It provides one closed-loop view of conversions, ROAS, and pipeline metrics using server-side, first-party data tied to real outcomes. AnyTrack then routes that same revenue data back to ad platforms via their Conversion APIs so optimization is based on truth, not each platform’s own attribution model.
What problem does AnyTrack solve for multi-channel attribution?
AnyTrack fixes the “different platforms show different numbers” problem by tying conversions to real revenue from your CRM or checkout. Instead of relying on what each platform’s pixel saw, it delivers first-party reporting from server-side attribution and sends enriched conversion signals back to ad platforms via Conversion APIs.
How does AnyTrack deliver reporting you can trust across Facebook, Google, and TikTok?
AnyTrack uses server-side, first-party attribution tied to real revenue, aiming to eliminate double counting and platform-bias inflation. It reports conversions, ROAS, and pipeline metrics in real time so you can optimize while buyers are still in-market.
Is AnyTrack setup no-code and beginner-friendly for marketers?
AnyTrack is designed to reduce custom tracking work, focusing setup on adding your tracking tags and configuring what you want to collect and route. For cross-domain journeys, you mainly configure cross-domain settings to keep attribution consistent across your owned domains.
How does AnyTrack send conversion data back to ad platforms for optimization?
After tying conversions to real revenue, AnyTrack routes the same enriched conversion signals back to connected platforms using Conversion APIs. The goal is to help each platform’s AI optimize on what actually pays rather than on proxies from pixel-based attribution.
Can AnyTrack handle reporting for eCommerce, affiliates, and lead generation?
Yes—AnyTrack is positioned for multiple industries with tailored reporting views like eCommerce full-funnel reporting through Shopify checkout, affiliate tracking for clicks and commissions across networks, and lead-gen pipeline reporting from first click to closed deal.
Is there a free trial, and what’s the commitment?
AnyTrack offers a 14-day free trial with no credit card required, and you can cancel anytime.