Ahrefs
All-in-one SEO & marketing platform for visibility and insights
What is Ahrefs?
Try AhrefsAhrefs is an AI marketing platform built to help marketing teams excel at SEO, paid search, content, and AEO (AI-powered search). It brings together core research and optimization tools, competitive intelligence, and AI-powered workflows to uncover opportunities and turn data into action. It also includes brand visibility tracking across AI search and insight for marketers, from content planning to technical SEO.
What does Ahrefs do for marketers and AI search visibility?
Ahrefs helps marketing teams improve visibility and performance across search and AI-powered search by combining competitive intelligence, keyword and content research, and SEO optimization. It also supports AEO by showing where AI platforms recommend your brand, surfacing mention and citation gaps, and helping you optimize content for rankings and AI citations.
How does Ahrefs support technical SEO without needing developers?
Ahrefs includes Site Audit and AI Tech SEO to help identify and address technical SEO issues at scale. The platform is also positioned for no-dev workflows, including automations like patches, so you can act on findings directly rather than relying on developer support.
Is Ahrefs easy to use for a non-technical marketing team?
Ahrefs is designed for everyday marketing work, with tools grouped around common roles like content, SEO/link building, PPC, AEO, and brand marketing. It also includes AI-powered workflows such as AI Content Helper and AI writing tools to speed up planning and optimization without requiring you to stitch together multiple systems.
What core tools are included in Ahrefs?
Key tools include Brand Radar, Dashboard, Site Explorer, Keywords Explorer, Site Audit, Rank Tracker, GSC Insights, Content Explorer, Web Analytics, Bot Analytics, GBP Monitor, Social Media Manager, AI Content Helper, and Report Builder.
What does Ahrefs include for AEO (AI-powered search) and brand presence?
Ahrefs helps you track where AI platforms recommend your brand and for which queries, and it can reveal mention and citation gaps before they compound. It also shows how AI bots crawl your website and how frequently, so you can optimize content and brand presence for AI answers alongside traditional search.
What free SEO tools are available with Ahrefs Free?
Ahrefs Free includes tools like an AI Visibility Checker, AI writing tools, Backlink Checker, Broken Link Checker, Website Authority Checker, Keyword Generator, SERP Checker, SEO Toolbar, Keyword Rank Checker, Keyword Difficulty Checker, Website Checker, and an SEO Audit Tool (plus Word Count).