Ahrefs
All-in-one SEO & marketing platform for visibility and insights
What is Ahrefs?
Try AhrefsAhrefs is an all-in-one marketing platform for SEO that helps teams grow rankings, traffic, and trust with data-driven insights. It supports link building, competitor SEO strategy, and customizable SEO reporting, so you can act on what matters without guesswork. Ahrefs also includes Brand Radar for tracking brand visibility in AI search and beyond.
What does Ahrefs help you do for SEO and marketing?
Ahrefs helps you improve SEO performance through backlink and ranking insights, competitor analysis, and reporting. You can find high-value link opportunities, spot ranking gaps across pages and keywords, and generate customizable reports that compile the metrics your team or clients need.
How does Ahrefs help you find link building opportunities and top authors?
Ahrefs surfaces backlink prospects and authors from competitor sites, top-performing content, or specific domains. It also lets you track backlink spikes in real time and use filters to cut through backlink noise when looking for link opportunities.
Can Ahrefs run SEO audits and help you fix technical issues?
Yes. With Site Audit, Ahrefs can scan your website and identify 170+ SEO issues, including areas like indexability, speed, and duplicate content. It also offers AI-powered fixes and tracks progress visually with charts.
How does Ahrefs support competitor SEO strategy and keyword gap analysis?
Ahrefs provides competitive intelligence on any website’s traffic, keywords, and site structure, including what sections drive the most traffic and links without needing a crawl. You can compare keyword rankings and traffic changes between dates and pinpoint underperforming subfolders, pages, and keywords to close gaps versus competitors.
What’s Brand Radar, and how does it relate to AI search visibility?
Brand Radar lets you track your brand’s performance in AI search and beyond by comparing your visibility against competitors in AI chatbots and the web. It can also help you find and fill AI content gaps by identifying key topics and conversations that drive AI traffic.
Is Ahrefs suitable for creating SEO reports without manual assembly?
Yes. Ahrefs’ Report Builder helps you combine Ahrefs charts and data into customizable SEO reports, including options like monthly reporting. You can also share insights with a brand monitoring dashboard and backlink audit reports to keep stakeholders up to date.